To grow public resources for the arts, advocates can skillfully position the arts and creativity to appeal across the political spectrum. Learning from the views of both arts champions and skeptics, we can galvanize support from conservative, centrist and progressive policy makers alike.
This NASAA guide can help! Arts and Creativity Strengthen Our Nation shows advocates how to make a case for public support of the arts as a core necessity—rather than as an optional nicety. Its recommendations originate from extensive message testing and research on the values that motivate elected officials.